On Our Rack: Maidenform Edition

Do you have Maidenform in your lingerie drawer? The Maidenform brand is known best for their contour bras. These bras provide a very smooth, contoured look under clothing–no lines, bumps or nipple show-through. They generally have an underwire cup for excellent lift and are made of soft, stretchable microfiber.

The cut may be classic, but Maidenform bras are also known for coming in a wide variety of colors and patterns. Many of our customers have worn the same Maidenform style for years, but keep things fresh by updating their selection with new shades and prints. These bras are available in nude, white and black for the basics–but fun prints and lace make them instantly fun and flirty.  And Maidenform is constantly coming out with new options, so you’ll never get bored. Check out these gorgeous styles–photos taken at our Brookline store, but you’ll find a great selection of Maidenform bras in all of our in-store locations.

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